I have shared why I became vegan, but now I will share what does flexitarian mean and how (I currently believe) it has more scalability in population adoption than veganism!

We have defined how much livestock/meat production pollutes the world more than any other human activity, how the way we currently produce animal products is so harmful to our own health, and how terrible is the life and death process of the animals we consume products from.

But I want to talk about how I have experienced my transition to veganism in my social life, and how my current theory is that flexitarianism is a more accesible first step into the right choices.

Every “extreme” change becomes to hard to adopt and by preaching eating habits to people like if it was a religion (telling them how wrong they are with their current habits), people instinctively reacts by rejecting the “unknown extreme” idea.

I have tried to explain to all my “well educated” friends how much meat consumption pollutes much more than any amount of water wasted or cars used to commute to work or flights they take every year and every single time I receive rejection, they feel judged and pressured by an extreme change.

It works like when every fanatic religious person that tries to preach their believes by knocking at your door, or screaming that “we are all going to hell” or slapping you with a bible; even if what they might be preaching is love and compassion, the way it is pushed to people becomes annoying and receives immediate rejection. If you try to convince people why becoming vegan is a good idea you will win more aversion and rejection to your “vegan movement” than impact.

So, taking all this in account and being one person who is currently experiencing the transition to veganism I choose to be like a Buddhist: they practice their religion and beliefs with no preaching, and whenever people see their patience, compassion and love and get interested they ask and investigate! so if we were going to put it in marketing words: it is a “pull” instead of a “push” marketing approach. πŸ˜‰

I chose to start my transition by learning, by cutting off 100% of all beef consumption of my nuclear family, by making 4 out of 5 meals a day completely vegan but mentally “allowing” myself to have a meal with dairy or eggs if necessary. The fun part is that by feeling free to have dairy or eggs it makes it easier in my mind and then I actually manage to have/choose all 5 meals completely vegan.

And last but not least in my first 6 months of transitioning I allowed myself to have a meal with fish or pork once a week or once every 15 days (pay attention to the word “allow” it doesn’t mean that I was actually doing it). And again in the end we ended up heating 95% of our meals vegan.

The point is; by allowing yourself and others to simply cut down their meat consumption from a 60%+ that is right now to a 5-15% of what you use to eat you are actually impacting the world much more than if you stopped driving and flying and using a train forever. And the best part it is much easier to convince people to learn about it and “jump in” to try out “cutting down/off” meat consumption and explore great vegan dishes instead of demanding a COMPLETE change and commitment of something so basic for humans as nutrition.

Because all this I believe it is faster/easier to impact the world with flexitarianism. This can translate in more people changing their eating habits, pollution and animal harm by lowering their 60-80% animal products consumption to a more controlable 5-15% I donÒ€ℒt mean to discourage people from becoming 100% vegan, I am planning to be 100% vegan by the end of the year, but if you don’t feel that comfortable with the “limitations” of veganism I invite everyone to start trying and experience the transition by cutting beef off and eating a plant based diet at least in 80% of their meals. And I believe that the positive results will trigger a natural curiosity to learn more and eventually veganism will be the “normal”.

I will be sharing some of my favorite recipes here.

p.s. Once you start investigating, little by little you will find enough reasons (like pollution, animal cruelty, and real health issues provoked by our current way or producing meat and dairy) to eventually become 100% vegan. πŸ˜‰ but this is a decision that only one-self can take.

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